Client: A_LiveHouse

Industry: F&B – Live band bar & bistro

Location: Singapore

Our Role: Full-service digital marketing partner – Social Media Management, Web Design, Collaboration Campaigns, SEM/SEO, Graphic Design, Production, Digital Marketing

The Challenge

As a newly launched Mandarin-Canto themed live music bar and bistro in Singapore’s bustling CBD, A_LiveHouse faced the challenge of building visibility, attracting a steady stream of guests, and establishing its identity in a competitive F&B landscape.

The Solution

TMR Media devised an integrated digital strategy that included:

• Collaboration Campaigns with Key Opinion Leaders (KOLs): Hosted a VIP food-tasting event introducing the bar’s new menu, inviting influential local KOLs to experience the venue firsthand-and share their reviews and photos online.
• Social Media Content Creation: Produced visually engaging static posts and curated timely content across Instagram, Facebook, TikTok, and LinkedIn to sustain interest and showcase A_LiveHouse’s music and dining vibe.
• Supporting Web & SEM/SEO Efforts: Ensured the venue’s digital presence was cohesive and optimized-though specific SEM/SEO actions aren’t detailed publicly, they formed part of our core services package.

Result

• Maximum occupancy achieved upon opening: The tasting event generated significant demand, filling the venue’s 200-seat capacity.
• Buzz across social platforms: KOLs amplified reach with shared content and positive reviews, driving early awareness and aspiration among targeted audiences.
• Strong digital foundation: Established a vibrant online identity aligned with A_LiveHouse’s brand ethos-setting the stage for sustained promotion of live acts and menu updates.